Clevercaterpillars is a pre-school literacy program for toddlers across various centres in Australia. When Kusum, the owner of one of the franchisees approached us, she wanted an informative website about her programs. An easy-to-navigate website for parents that briefs about what the program is all about
Bright, colorful and friendly, that's the brand look we decided upon. Since, the program is based on fun-learning methods for children under the age of 5, our efforts were to communicate the same to the site's visitors- parents.
A gallery of children doing various activities in the session added that extra zing.
The look is fresh and clean as we wanted to communicate the elements of the program.